A significant number of organisations ranked business intelligence (BI) as IT’s top priority for 2014; however, an appetite for BI does not guarantee an initiative will be an automatic success.
In fact, less than 50% of organisations considered their BI initiatives to be a complete success. It is imperative that organisations take the time to craft a BI strategy that aligns with business goals and fosters end-user adoption.
Critical Insight into BI Strategy
Use a Top-Down Approach – Historically, BI has been successful at penetrating the operational and tactical levels, but hasn’t always reached the strategic level. Taking a top-down approach ensures key decision makers are immersed in BI.
Build a “Duct Tape” Prototype – Before committing to an expensive BI tool, use the resources you already have to prove the value of BI and build buy-in.
Work Backwards from the Decisions – Think about the actual decisions being made and build a tool that supports the decision maker.
Impact and Result
Run a low-cost BI pilot project with a senior executive to demonstrate the value of BI to other senior decision makers. The scope of the pilot project must be small and should focus on assisting a senior executive to make one or two major decisions.
Use metrics, surveys, and quotes to capture and communicate the results of the pilot to build buy-in and generate support for the enterprise deployment of BI.
Remedy any capability gaps and deficiencies before the enterprise deployment of BI.
Once senior executive needs have been met, begin accommodating requests from the tactical and operational levels.
Create a network of BI ambassadors across the organization to promote BI.
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